An experienced leader, trainer and motivator who teaches sales teams how to sell digital and traditional media TOGETHER for the benefit of their advertisers. Often doubling the properties digital billing while increasing their business development revenue and nurturing sales people to believe in themselves and achieve success beyond their own expectations.
Trusted media executive who has worked with both large broadcast groups like COX Media, Tribune Broadcasting and the CBC in addition to smaller station and broadcast groups.
Hands on problem solver with extensive practical experience in sales, sales management, business development and digital sales, achieving results for both the station and their clients.